We are seeking a dynamic and experienced Digital Marketing Consultant who will be responsible for developing and implementing digital marketing strategies to drive client engagement, generate leads, and increase brand awareness.
Key Responsibilities:
- Develop and execute digital marketing strategies that align with client objectives and target audience.
- Conduct thorough research and analysis to identify market trends, customer insights, and competitive landscapes.
- Collaborate with clients to understand their business goals, marketing objectives, and target audience demographics.
- Create and implement digital marketing campaigns across various channels, including social media, email, search engine optimization (SEO), pay-per-click (PPC), and content marketing.
- Monitor and analyze campaign performance, tracking key metrics and KPIs to measure success and identify areas for improvement.
- Provide strategic recommendations and actionable insights based on data analysis to optimize campaign performance and drive results.
- Stay updated with industry trends, best practices, and emerging technologies in digital marketing.
- Build and maintain strong relationships with clients, serving as a trusted advisor and consultant on digital marketing strategies and tactics.
- Collaborate with internal teams, including creative, content, and analytics departments, to develop integrated marketing solutions that meet client needs.
- Present digital marketing strategies, campaign proposals, and performance reports to clients in a clear and compelling manner.
Desired Skills:
- Strong understanding of digital marketing principles, strategies, and tactics.
- Excellent analytical skills, with the ability to interpret data and metrics to drive decision-making.
- Proficiency in digital marketing channels and tools, including social media platforms, email marketing software, Google Analytics, and SEO tools.
- Creative thinking and problem-solving abilities, with the ability to develop innovative marketing solutions.
- Excellent communication and interpersonal skills, with the ability to effectively communicate complex ideas to clients and colleagues.
- Strong project management skills, with the ability to manage multiple campaigns simultaneously and meet deadlines.
- Knowledge of marketing automation platforms and CRM systems (preferred but not required).
- Experience working with clients in a consulting or agency environment (preferred but not required).
- Certifications in digital marketing, such as Google Ads or HubSpot, are a plus.
Job Qualifications:
- Bachelor’s degree in marketing, advertising, communications, or related field required; master’s degree or relevant certifications preferred.
- Minimum of 1-5 years of experience in digital marketing, with a focus on developing and implementing digital marketing strategies.
- Demonstrated track record of driving results and achieving goals through digital marketing campaigns.
- Strong understanding of digital marketing channels and best practices, with experience optimizing campaigns for maximum ROI.
- Excellent analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions.
- Ability to thrive in a fast-paced, dynamic environment and adapt to changing priorities and client needs.
- Commitment to delivering exceptional customer service and building long-term relationships with clients.
Salary: as per experience
Schedule:
- 9:00 A.M to 5:00 PM
- Monday to Saturday
Job Type: Full Time Part Time
Job Location: Onsite Remote